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Fight Club marks arrival on Blu-ray Disc with viral websites

Fight Club BDDavid Fincher’s classic Fight Club celebrates its 10th anniversary this year with its long-awaited debut on Blu-ray Disc.

To mark the release, two special websites have been created to immerse fans in the world of the film. WelcomeToFC.com integrates with your Facebook profile and gives it a Fight Club style makeover, while FightClubExperience.com allows visitors to download a widget which collates all Fight Club information happening on the web (from Twitter, Flickr, YouTube etc) in one place. It also gives access to exclusive video clips and of course, the famous rules of Fight Club.

As for the BD itself, in addition to a pristine cut of the film there are all-new bonus materials including two interactive featurettes – “A Hit In The Ear: Ren Klyce and the Sound Design of Fight Club,” which lets viewers remix four key scenes themselves with the help of Oscar-nominated sound designer Ren Klyce, and “Insomniac Mode: I Am Jack’s Search Index,” a set of interactive tools that allow viewers to immediately access any of the bonus material on the disc.

Fight Club hits Blu-ray Disc across Europe in November. You can watch a trailer here:

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