Posts Tagged 'Czech'

Prague Film Festival boosts Czech awareness of Blu-ray Disc

Audience at BD-live

Following the success of the Milan event, the Blu-ray Disc Association arrived in Prague on the 14th October for the next BD film festival.

Designed to increase awareness of the BD format in the Czech Republic, the festival was hosted by Pavel Borowiec, Chairman of the Czech BD forum and Niels Leibbrandt, Chairman of the EU BDA Promotions Committee. On the first day, press interviews were followed by an exclusive pre-release screening of Snow White & The Seven Dwarfs (the first Disney BD to be released in the region).

ExhibitThe following day, over 120 attendees made up of studio representatives, retailers and the press listened to presentations on Blu-ray Disc’s current market position, Czech distribution strategy and BD-Live. BD titles including Terminator Salvation, Mission Impossible 3, X-Men, Gladiator and Angels & Demons were also used to demonstrate Dolby TrueHD, BD-Live and the benefits of HD projection. You can view the festival’s programme here.

Idnes.cz, one of the most popular Czech online publications, attended the festival and wrote up a comprehensive interview with Niels on all aspects of Blu-ray Disc. Further coverage of the festival is expected in other print media before the end of the year.

Pavel presentsReg Desk

Advertisements

BD Film Festivals in October

Following last month’s Deauville Festival in France, here are details of similar Blu-ray Disc events happening in other European territories this month.

Milan
A BD film festival in Milan is taking place at the Cinema Apollo from the 7th – 10th October. The first day is reserved for press, with the following three days open to the public.

Media attending the festival will be able to attend the first ever Blu-ray Disc screening of Disney Pixar’s Up, hear the latest statistical data for the Italian region, review the BD promotional group’s local activity and discuss future developments for the format, including 3D.

Prague
A three-day BD festival is taking place from the 15th – 17th October at the Village Cinema, Angelo Hotel and Andel Hotel in central Prague.

Timed to coincide with the ‘Home Cinema Prague’ exhibition, which attracts a high volume of press attendees, the festival will include two themed afternoons (‘HD – the future of home entertainment’ on the 15th and ‘BD – the new quality of surround sound’ on the 16th), exclusive BD screenings and opportunities for one-to-one briefings with local Blu-ray Disc spokespeople.

Brussels
Two BD press workshops will take place at the Event Lounge in Brussels on the 29th October. The first will cater for Flemish speaking press and the second for Walloon speakers.

As Belgian consumers strive to get the maximum out of their HDTVs, the Blu-ray Disc format is growing in popularity. The events will highlight to the media BD’s success in the region, breaking through into what has traditionally been a tough market.

Details on other BD events happening later in the year will appear here over the next few weeks.


Blu-ray Disc Reporter

Advertisements

%d bloggers like this: