Blu-ray Disc Film Festival arrives in Belgium

Following successful events in Milan and Prague, the Blu-ray Disc film festival arrived in Brussels on October 28th for a series of presentations and briefings with media from the region.

Flemish and Walloon journalists alike were in attendance, including national daily newspapers Het Laatste Nieuws, De Morgan and De Tijd, as well as a broad range of technology and lifestyle magazines such as DVD Bizz, Gentleman, Femmes d’Aujourdhui and Playstation Magazine.

The day’s programme opened with a screening of a new demonstration video outlining the key benefits, features and upcoming attractions on the Blu-ray Disc platform, followed by presentations from the Benelux Blu-ray Disc promotion group and analyst GfK Belgium on the current success and future outlook for the local BD market. Next was a presentation from Niels Leibbrandt, chairman of the BDA’s European Promotions Committee, about international developments in the world of BD. Journalists were then treated to dinner before leaving with a new BD player and selection of discs.

Coverage of the festival has appeared in several national dailies and is expected in other attending publications in the following weeks.

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