UK BD sales continue to rise despite recession

Figures released by the British Video Association and the Official Charts Company have revealed that demand for Blu-ray Discs in the UK is growing, with sales at the half-year mark up 231% over the same period in 2008.

Hannah Conduct, Marketing Manager at the BVA, said:

“The continuing success of Blu-ray is testament to the growth of consumer confidence in the high definition format. There are now almost 1500 Blu-ray releases in the market covering a breadth of titles. Seeing is believing with Blu-ray and the figures show that once consumers have experienced the format, they continue to spend their money on the product.”

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