Welcome to the official European blog of the Blu-ray Disc Association!


Welcome to the European blog of the Blu-ray Disc Association, the group of companies dedicated to developing and promoting the Blu-ray Disc format. Here you’ll get the inside-track on everything BD related – from the latest player or disc launches to exclusive interviews with industry thought leaders.

This site is aimed at industry insiders, analysts and members of the press, looking for background information and an overview of the latest developments surrounding Blu-ray Disc. Consumers are, of course, welcome to stick around but you may find more useful information, tailored to your particular country, at the Blu-ray Disc Global Sites.

Below this post you’ll find some news stories from the past couple of weeks, but expect to see regular posts every couple of days on the latest breaking news. You can sort the news on the site by story type or topic area (see the right hand toolbar) and within the next few weeks, you’ll also be able to select specific news from your region by clicking on the countries to the right.

Enjoy reading and do let us know what you think via the comments sections.

Best wishes,

The European  Blu-ray Disc Association communications team.

2 Responses to “Welcome to the official European blog of the Blu-ray Disc Association!”

  1. 1 Barry Fox July 27, 2009 at 11:48 am

    Good to see that the new site welcomes and responds to comment.

    So can we now please have an update on progress with the issue I have been raising with the BDA at press events and in correspondence ever since BD first launched, namely the very poor, microscopic and sometimes non-existent information given to consumers on the BD regional coding system, which is wholly different from DVD (A,B,C instead of 1,2,3,4,5,6).

    When DVD was first launched, early discs came with a simple world map showing the zones. The maps were soon not needed because code-free or hackable DVD players became the norm.

    Although HD DVD was delightfully free from all regional coding, the BD system was designed to have very tough coding.

    This makes BD coding highly significant to consumers. There is a good chance that BDs bought on holiday or by mail order from the USA won’t play in Europe. But a lot more care went into designing the coding system than explaining it to customers. With such inadequate advice on the disc packaging the purchaser often won’t know a disc won’t play until it is too late.

    What for instance is the poor cash-paying customer supposed to guess from the absence of any A, B or C mark on Gran Torino?

    • 2 bluraydiscassociation July 30, 2009 at 9:49 am

      Hi Barry, this discussion would be better taken offline, but in brief, region-coding is still an important part of our training with retailers and in our communication with consumers – it is, for instance, included in all BDA created merchandising material currently being implemented across Europe.

      Blu-ray supports region coding because BDA believes it is the right path for content owners. Applying regional coding remains at the discretion of the publisher, but whenever a disc is region protected, the logo will be present on the disc’s packaging. With reference to Gran Torino, this disc is without region coding and will play anywhere – hence the absence of the logo on the package. Region coding information is also available on the BDA websites and from most online retailers.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

Blu-ray Disc Reporter

%d bloggers like this: